{"id":22343,"date":"2024-11-04T14:26:40","date_gmt":"2024-11-04T06:26:40","guid":{"rendered":"https:\/\/ducatiasiapacific.com\/?p=22343"},"modified":"2024-11-04T14:27:12","modified_gmt":"2024-11-04T06:27:12","slug":"ducati-among-the-protagonists-of-the-2024-edition-of-autostyle-design-competition","status":"publish","type":"post","link":"https:\/\/ducatiasiapacific.com\/ducati-among-the-protagonists-of-the-2024-edition-of-autostyle-design-competition\/","title":{"rendered":"Ducati among the protagonists of the 2024 edition of Autostyle Design Competition"},"content":{"rendered":"\n
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On 24\/25 October 2024 Ducati took part in the XXI edition of Autostyle Design Competition, an event promoted by Berman S.p.A which brings together Design Centres of excellence of international design.<\/p>\n\n\n\n

Autostyle is an event dedicated to design that has been taking place in Mantua (Italy) every year since 2004. The protagonists are the top designers of car manufacturers and other sectors who meet to reveal the projects of the future, analyse the latest style trends and illustrate stories and anecdotes. Autostyle is also a “Design Competition”, where talented design students, selected from renowned institutes, schools and international universities, are rewarded for their work.<\/p>\n\n\n\n

In this 2024 edition, Ducati’s participation focused on the theme of collaborations with automotive brands, exhibiting three special collectible series: Ducati Streetfighter V4 Lamborghini, Diavel 1260 Lamborghini and Diavel for Bentley. Presenting the style principles on which these creations and the innovative technical solutions were based that make the three projects in question top-level works of design were Andrea Ferraresi,<\/strong> Director of Strategy & Centro Stile Ducati and Andrea Amato, <\/strong>Chief Motorcycle Designer.<\/strong><\/p>\n\n\n\n

Andrea Ferraresi, Director of Strategy & Centro Stile Ducati: <\/strong>“<\/em><\/strong>Participating in an event like Autostyle is always a great pleasure for Ducati and it is an honour for me to represent the Company in this prestigious context. Autostyle brings together two worlds that are close to Ducati’s heart: style, of course, and the education of young people. In this edition we had the opportunity to explore the theme of collaborations, which are a positioning element for our brand and allow us every time to expand our design vision, opening to other worlds. The special series made with Lamborghini and Bentley are beautiful examples of our style philosophy and the final result makes us very proud”.<\/em><\/p>\n\n\n\n

Ducati’s participation in an event such as Autostyle Design Competition, as the only motorcycle manufacturer invited<\/strong>, underlines the success of the philosophy of Borgo Panigale, which recognizes in design a fundamental element to realize the dream of every passionate client, through the creation of motorcycles which are the pure expression of sophisticated engineering, sensual beauty and unmistakable Italian sporty style. Another relevant aspect for Ducati is the attention that the organizers of this event dedicate to dialogue with young designers and with the institutes that train them from a professional point of view: an attitude that is perfectly in line with that of the Borgo Panigale manufacturer, which has long been engaged in initiatives alongside universities and design institutes. <\/p>\n\n\n

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